The British Fashion Council (BFC) has announced that Priya Ahluwalia of Ahluwalia, is the recipient of The Queen Elizabeth II Award for British Design. The Award was presented by Her Royal Highness The Countess of Wessex, on behalf of Her Majesty The Queen, during a virtual event. Ahluwalia is recognised for her active contribution to changing the industry for the better, her work in pioneering responsible sourcing and manufacturing techniques while telling the stories of those who make her clothes and the communities she works with.