Date Posted: Wednesday 27th March 2019
The Influencer Marketing Awards, championing the very best influencer marketing campaigns of the last year, announced its winners in London at the Sheraton Grand on yesterday. The winners are:
- Best Food & Drink Campaign: Pegasus for Holland & Barrett for The Wonder of Manuka.
- Best Travel Campaign: Eindhoven365 for AnOther City Trip 2018.
- Best Family & Parenting Campaign: MSL UK & Renault for #BehindCarDoors.
- Best Home & Garden Campaign: Reach Agency & Liquid-Plumr for Will it Clog?
- Best Telecoms Campaign: Pulse Advertising & Deutsche Telekom for “Eli’s Dream” Campaign.
- Best Sport & Fitness Campaign: Ogilvy & ŠKODA UK for #ThisIsOurTime.
- Best Fashion & Style Campaign: Whalar for NET-A-PORTER x JW Anderson.
- Best Health Campaign: Pegasus for Benenox Sleep Campaign.
- Best Beauty Campaign: Ogilvy, MediaCom & Boots for Boots Beauty Festival.
- Best Influencer Discovery Tool: Traackr.
- Best Relationship Management Tool: Takumi for Visa Cross Border Campaign.
- Best Campaign Planning & Management Tool: Traackr.
- Best Use of Data: BCW & Pfizer Vaccines UK for #24YouHaveThePower.
- Most Effective Campaign for ROI: Kairos Esports for KFC Gaming UK Launch.
- Most Effective Collaboration or Partnership: MSL UK & Renault for #BehindCarDoors.
- Most Creative Influencer Marketing Campaign: Eindhoven365 for AnOther City Trip 2018.
- Best Brand Engagement Campaign: IMA & Nivea Men for #PrepareWithNIVEAMEN.
- Best Integrated Influencer Marketing Campaign (multi-channel): Ogilvy, MediaCom & Boots for Boots Beauty Festival.
- Industry Choice of Technology or SaaS: Tagger.
- Rising Star: Alex Burgess head of client services at The Goat Agency.
- Best Talent Agency: Viral Talent.
- Best Large Influencer Marketing Agency: Viral Nation.
- Best Boutique Influencer Marketing Agency: Reach Agency.
- Grand Prix: MSL UK & Renault for #BehindCarDoors.
The winners of the awards, as well as the marketing industry elite, will also be attending the Influencing Marketing Show in October.
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