Fashion, beauty and entertainment agency Avant PR has been appointed to handle the press and social media for beauty brands Freshly Baked London (pictured) and Elixi Beauty, as well as fashion brand Vanilla Hill. 

Avant will be handling the national press campaign for false tan brand Freshly Baked London, as the brand enlists the agency's expertise to promote both its website and new nationwide stockist Superdrug.

New make-up and brush brand Elixi Beauty has appointed the agency to handle its UK launch. The agency will handle the national media campaign, celebrity seeding, social influencer relations and social media for the brand. 

Newly launched fashion brand, Vanilla Hill (pictured below), has appointed the agency to handles its national press and celebrity seeding campaign. The agency will be responsible for all media relations as well as exploring organic and sponsored celebrity seeding opportunities.