Future Plc has announced in a statement the launch of GardeningEtc.com, a website covering the emergence of gardening. Led by editor Beth Murton, the online magazine’s key focuses are outdoor furniture, BBQs, landscaping, garden tools, garden play equipment and buying guides. 

GardeningEtc.com provides a significant opportunity to help people make informed decisions about buying outdoor furniture or garden related products. Every product review or service can be added into Future Plc’s e-commerce widget called ‘Hawk’, which uses an algorithm to deliver to deliver the best service or price to readers

Beth Murton, launch editor of GardeningEtc.com, says, "There has never been more interest in taking control of our gardens, patios and balconies to create a perfect outdoor living environment where we can live, play and eat…we aim to become the leading website for ideas, information and product guides for people looking to make the most of their outdoor space, catering also to the needs of a much younger, style-focused and more mainstream public."