Flipside PR has been appointed to handle the UK PR for ProLon, which will officially launch in April. ProLon is a new five days per month only natural, gluten free, plant based meal program that nourishes the body while convincing it that it is fully fasting. Developed at the Longevity Institute of the University of Southern California (USC) and under the sponsorship of the National Institute for Aging and the National Institute of Health, ProLon induces the body to protect itself and rejuvenate in response to five consecutive days of fasting.

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ProLon in 'beauty, fragrance, grooming & health'