Superdrug has announced the three winners of its Faces of the Future competition. The search for Superdrug’s next Faces of the Future launched in March, when the retailer set out to find customers looking to drive real change with grassroots campaigns. The three winners Amelia, Lolly and Ruby who will each be receiving mentorship and valuable business and campaigning advice from Superdrug and their partners including Beauty Banks and Modern Muse.

The winners are:

• Amelia Flemington-Clare who has founded the inclusive beauty brand ‘Human Beauty’, featuring innovative and accessible design features such as braille.
• Female director and filmmaker, Lolly who founded #WomenCreateToo movement.The campaign and social movement focuses on empowering, educating and elevating women of colour working behind the camera, as well as uplifting the next generation who aspire to step into filmmaking.
• Ruby Thompson founder of campaign ‘Dress It Up To Bare It All’, designed to raise awareness on disabilities, invisible disabilities and mental health through the medium of makeup. 

The winners were carefully selected by the Faces of the Future campaign ambassadors, each known for making positive and impactful changes of their own. The judges included gender equality campaigner Char Ellesse; environmental activist Ella Daish; disability advocate and influencer Georgia Rankin and campaign mentor Jo Jones, co-founder of Beauty Banks.