Date Posted: Tuesday 7th March 2023
The Tape Agency has been appointed to handle the UK PR for 4.5.6 Skin. 4.5.6 is a revolutionary brand that focuses on the science of skin tone, a skincare collection that is developed for skin phototypes 4,5 & 6. The brand formulates cutting-edge customized skincare using deep clinical expertise in the science of skin tone. The foundation of skin tone science uses a dermatological system called the Fitzpatrick scale, where phototypes are categorized based on the amount of melanin pigment in the skin. 4.5.6 Skin’s formulas are based on the unique functional and physiological differences of phototypes IV, V, and VI.
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