Fragrance brand Acqua di Parma has launched its first boutique in Qatar, opening in the prestigious Place Vendôme mall. After the Dubai Boutique, the new opening in Doha represents a further strategic step towards claiming a market with big potential such as the Middle East. The Maison continues with its tight schedule of international openings, while already boasting boutiques in Milan, Rome, Paris, Miami, besides its 13 stores in China, 3 in Taiwan and 1 in Japan. The new Acqua di Parma Boutique launch coincides with the opening of Place Vendôme Qatar. This fascinating architecture, inspired by the eponymous temple of Parisian luxury, overlooks the Lusail waterfront.