Alfred Dunhill Ltd announces that Andrew Maag will join the business as Chief Executive Officer, with immediate effect. The appointment of Andrew follows the departure of CEO Fabrizio Cardinali.  Andrew joins dunhill after a 10-year tenure at Burberry where he held the positions of CEO for Europe, Middle East, India, Africa and the Americas and Senior Vice President of Menswear, amongst others.

In his most recent role, Andrew was responsible for the overall strategic direction, vision and operations across channels, successfully driving forward brand elevation, innovation and synergies over the regions both on and offline. He further has an exceptional track record in business transformations and capability building, having increased and redefined Burberry’s retail footprint through the development of new store formats as well as the broader retail network across geographies. Prior to joining Burberry, Andrew held senior positions at Limited Brands, Donna Karan, Gap Inc., GFT and Saint Laurent Rive Gauche.

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