Armani Beauty has announced Brazilian model and activist Valentina Sampaio as its latest Brand Ambassador. Valentina Sampaio is joining Armani beauty alongside actresses Cate Blanchett, Zhong Chuxi, Adria Arjona, Alice Pagani and Greta Ferro; actors Ryan Reynolds, Jackson Yee and Nicholas Hoult; as well as models Barbara Palvin and Madisin Rian - each incarnating in their own way Giorgio Armani’s ultimate vision of beauty.

Valentina joined Armani Beauty for the first time on the occasion of the Harper’s Bazaar Women of the Year awards in London - of which the brand is the main sponsor. Valentina will star in the brand’s 2022 beauty campaigns, shot by Swedish photographer Mikael Jansson. She will notably feature in the new campaign of Lip Power, Giorgio Armani’s latest lipstick.