Digital-first beauty brand IL MAKIAGE has been announced as the official partner of Arsenal Women for the launch of ‘Focus on My Game Face’, a campaign which celebrates women footballers. The partnership aims to expand the reach of Arsenal Women to new, global audiences, and to elevate the impact and influence of women’s football more broadly. IL MAKIAGE will have a significant presence at Meadow Park and Emirates Stadium during Arsenal Women’s games, a multi-channel marketing campaign, and additional collaborations. The partnership’s launch campaign, 'Focus on My Game Face', celebrates the elite talent, passion, and impact of women footballers. They aim to elevate the strides women athletes are making everywhere, as well as the collective efforts to inspire confidence and joy in football for women, girls, and fans of all ages.