Date Posted: Monday 12th July 2021
ASOS has announced that it has formed a joint venture with US-based multi-channel retailer, Nordstrom, which will invest a for a minority interest in the Topshop, Topman, Miss Selfridge and HIIT brands. This will help to drive the growth of the brands and open the way for a wider strategic partnership aimed at building greater awareness in the US and Canadian markets.
Nick Beighton, CEO, commented: "With its long-established connection to Topshop, extensive US consumer insight and unparalleled reach right across North America, Nordstrom is the right partner to help ASOS accelerate the growth of our Topshop and ASOS brands in this key market.
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