Authentic Brands Group, a global brand development, marketing and entertainment platform, has announced that it has entered into a definitive agreement with Vince Holding Corp. (“VNCE”) to acquire the Vince clothing brand intellectual property. Through the agreement, VNCE will contribute its intellectual property to a newly formed Authentic subsidiary, ABG Vince, of which Authentic will own a majority stake of 75%, while Vince Holding Corp. (VNCE) will retain 25% ownership. In connection with the transaction, Vince Holding Corp. will also enter into a long-term licensing agreement with Authentic to operate VNCE’s existing business in a manner consistent with its current wholesale, retail and e-commerce operations.

Vince was established over two decades ago and is best known for creating elevated yet understated pieces for effortless everyday style across a range of premium collections. The brand offers women's and men's ready-to-wear, footwear and accessories through its 60-plus retail stores, wholesale accounts, a newly re-platformed e-commerce site and rental subscription service, Vince Unfold. The current store footprint will stay intact and it is Authentic’s plan to expand the brand in key luxury markets and categories.