B Public Relations has rebranded to b. the communications agency and a new divisional service offering that reframes the traditional pr agency model. Launched in 2004 as a beauty and fashion PR agency, b. has transformed to become an integrated global brand communications consultancy with dedicated fashion, beauty and lifestyle divisions united by six key verticals: b.pr, global PR services, creative campaign and press office; b.talent, an expert social talent management and influencer marketing company; b.digital, strategic digital and social services including holistic brand content generation, social platform management, SEO and content marketing; b.vip, celebrity and opinion leader product placement and partnerships alongside campaign casting and procurement; b.creative, design, studio, art and visual direction services and branding; b.events, media and consumer-facing events and experience production.

Recent team appointments include Beth Gallagher, formerly at Village, as Head of digital and social; Pippa Gower, formerly at Village and Eleventen, as Senior Account Manager (fashion division); Karmen Tsang, formerly at Surgery, as Senior Account Executive (fashion division); Catherine Walker, Account Manager, from Jo Malone (beauty division) and Charlotte Anscombe, Account Executive, from Purple (beauty division). The agency has a headcount of 40 and continues to be independently owned by Sally Anne Stevens and Holly Brunskill, operating in the UK and US, with partners globally.

In line with the rebrand, the agency has unveiled a new website and refreshed logo. All e-mails will have changed, along with social media handles.

Contact

b. the communications agency in 'PR consultancies'