b. the communications agency has been appointed by The Oodie to handle the UK PR, communication strategy and management of the paid influencer campaigns. The Oodie is an oversized wearable blanket offering the ultimate cosy experience for adults, teens, kids and pets. The Oodie injects joy into every product, with fun unique prints and a range of premium license partnerships including Disney, Marvel and Harry Potter (to name a few), ensuring there is a choice for everyone in the family. Made of warm flannel fleece on the outside and super soft sherpa fleece on the inside, The Oodie is made from thick, high-quality fabric, making it both durable and comfortable.