The Bauer Media Group has acquired Midlands-based commercial radio group Orion Media, which operates the Free Radio and Gem radio brands. Reaching more than 1.25m million people weekly, Free Radio and Gem complement Bauer’s network of city stations and extend the  total reach of Bauer‘s national and regional radio brands to 17.4 million. The move sees Bauer Media’s share of UK commercial radio listening increase to 34% and further develops it’s unique offer to advertisers and commercial partners. The teams at Free Radio and Gem deliver local content in Birmingham, Wolverhampton, Coventry, Derby, Leicester, Hereford & Worcester and Nottingham. 

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Bauer Media in 'in-house PR'