Date Posted: Wednesday 30th January 2019
Brandnation has been appointed to handle the UK PR and influencer marketing for the apparel collection of global fitness brand, Beachbody. The London-based agency will create increased brand awareness and drive sales of Beachbody’s performance apparel through an integrated PR strategy. They will also be responsible for executing influencer programmes to engage the target consumer.
Beachbody’s new technical gym apparel is designed to meet the needs of all, from everyday fitness enthusiasts to elite athletes. Beachbody offers performance-driven designs in three categories; Core, Performance and Intent.