FASHION
Boden bans sequins and glitter
Date Posted: Tuesday 14th December 2021
Boden has announced that it has removed sequins and glitter from its collection as part of its commitment to driving sustainable change within the business, among many other commitments in its sustainability roadmap. Boden has said in a statement:
"We listened to our customers and wanted to be brave and make a firm decision, taking this unique stance. We know that sequins and glitter do drive sales but we were creative and thought of other ways for us to excite and delight our customers this Christmas."