Full Fat has been reappointed to handle the PR for music-orientated youth platform, Boiler Room. Boiler Room offers its own clothing range at boilerroom.tv. The ongoing partnership will enable Boiler Room to communicate the culturally impactful work it has delivered across the global music scene. Starting with a strategic earned media campaign which will drive industry and consumer conversation, this raises awareness of Boiler Room’s key role in establishing new genres and creating a platform for well-known and emerging artists. Full Fat aims to showcase Boiler Room’s positive impact on the underground global music scene by telling the stories behind it.