boohoo group has launched a new community programme entitled Be You that marks the next stage in the group’s proud history of giving back. The boohoo group has always been passionate about celebrating individuality and believe that every person, no matter what their circumstances deserve to feel great about themselves. As such, the boohoo group are committing 1% of pre-tax profits to support and empower individuals to live more confidently in who they are now and realise their full potential in the future.

Further, to mark the start of this ongoing commitment the boohoo group has collaborated with EVERFI, a leading provider of social impact education, to deliver the introduction of a mobile-first education resource to help young people build their understanding of data skills. This initial strategic partnership will be rolled out in 40 secondary schools in Manchester, London, Burnley, Wellingborough, and Daventry, with a particular focus on reaching young people from underrepresented communities.

The course, Data Science Foundations empowers 14-16-year-olds with knowledge about the fundamentals of data science, its currency in the job market, and its application to everyday life. It is designed to simplify the subject, providing a straightforward understanding of statistics and computer science, and the vast range of job opportunities within the eCommerce sector. From logistics, IT, buying, merchandising, marketing, and social media to name just a few. Data Science Foundations is made available, at no cost, through the group’s relationship with Impact-as-a-ServiceTM education innovator, EVERFI, Inc.