Date Posted: Thursday 11th April 2019
Curly hair care brand, Bouclème has announced the launch of its new product Super Hold Styler. Made with extracts of chia seed, agave and plants sugars Super Hold Styler is ideal for defining and holding loose waves and curls. It will be available at the end of May for £18 from boucleme.co.uk.
Bouclème has also unveiled its spring campaign, Make Frizz Your Friend #frizzthisshizz, to educate people on how to care for frizzy hair in three steps. The campaign will also highlight the brand's switch to sugarcane plastic for its 330ml bottles.