Beauty brand Bourjois has announced the launch of its Rouge Edition Souffle de Velvet, which provides a veil of matter colours for a blushed lips effect. The new sheer matte formula is enriched with hydration-guarding agency, providing up to 10 hours of hydration. Delicately fragranced with notes of blueberry and violet, the range offers shades in both pink and plum, as well as orange and caramel: Orangélique (orange), Coquelic'oh! (bold orange red), VIPeach (coral, Ravie En Rose (pink), Fuchsiamallow (deep blue pink), Cherryleaders (cherry red), Plum Plum Pidou (plum) and Carameli Melo (nude brown/pink). The Borjois Rouge Edition Souffle de Velvet is priced at £8.99 and will be available from Superdrug and Boots from 16 March.

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Bourjois in 'beauty, fragrance, grooming & health'