Date Posted: Monday 7th June 2021
Leading UK lingerie brand Boux Avenue has made its debut in the apparel market with the launch of its first-ever dress collection. The Party in The Park campaign is inspired by sun-drenched days and balmy evenings with missed friends. A host of stars have joined Boux Avenue including Love Island’s Molly Smith, Influencers Lottie Tomlinson, Ellie and Daisey O’Donnell and Models Baby Chelly and Yelena Howle.
The capsule collection features 18 iconic styles, including mini cami dresses, tiered smocks, and airy T-shirt dresses. Vibrant colours and ditsy prints, ranging from animal print to florals, can be found in sizes 6-18 for £30 to £40.
Boux Avenue's dress collection is now available at bouxavenue.com.
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