Date Posted: Wednesday 25th May 2016
Coffin on Cake PR has been appointed to handle the UK communications strategy for the Brand Machine Group, the global licensee and distribution partner for brands including Nike (Young Athlete), Lyle & Scott, Converse, Original Penguin and Ben Sherman, across apparel and accessories for ages 0-15 years. The agency will lead on all fashion focused trade and consumer communications and strategy throughout the UK with immediate effect, covering print, online and social media platforms alongside selective product seeding.
Established in 1990, the Brand Machine Group has built an impressive branded apparel and accessories portfolio of licensed and house owned brands, with offices in the UK, USA, France, Spain, Norway, Denmark, Holland and Italy. With more than 25 years’ experience in the children’s fashion industry, the Brand Machine Group is made up of four global companies, including a retail chain and fully audited production facilities.
Brand Machine Group in 'fashion & accessories'
The DIARY directory platform provides fashion, beauty and lifestyle industry news, interviews, dates, vacancies and contacts. Our huge database of contacts includes thousands of digital influencers, media titles (UK and overseas) and their editorial teams, freelance journalists and creatives, PRs and brands and representative agencies. Live and sortable social media stats for entries allow comparative analysis and insight within filtered sections, plus additional engagement metrics for industryINFLUENCERS.
Get in touch to discover how DIARY directory membership would benefit you.