The British Beauty Council has announced Facebook as a patron of the Britsh Beauty Council as part of a two-year partnership which will see Facebook take its support of the British Beauty industry to a new level. Facebook has chosen to support the British beauty industry and recognise wholeheartedly its value to both Britain’s economy and culture.

The partnership will enable Facebook to share its expertise and provide the beauty industry with the vital insights and knowledge it needs to help it transform and acclimate to its new surroundings. It will Include an ongoing activation with an annual programme of virtual events throughout 2021. Facebook will host and run events, sharing trends and insights across areas of interest such as STEM, digital marketing and sustainability.

"We are looking forward to working with The British Beauty Council, providing their members and the Beauty Industry with support and insights across a number of areas so that they can get the best from our platforms and help them recover from the impact of the pandemic." Stephanie Lambert, Head of Industry FMCG.