British Beauty Week has announced No7 Beauty Company as its lead partner. Global media company Hearst UK will also, together with No7 Beauty Company, unite the British Beauty Council and London Beauty Hub Covent Garden as official partners of the festival, which will take place between 8 ad 12 September. 

Covent Garden, home of the inaugural British Beauty Week, will once again play host to this year’s Beauty Reimagined. 

Annie Murphy, SVP, Global Chief Commercial Brands Officer at Walgreens Boots Alliance and British Beauty Council board member said:

“We are thrilled to be partnering with British Beauty Council as the headline sponsor for British Beauty Week. During a turbulent time for beauty, British Beauty Council has been a driving force in supporting the industry, and we are proud to lend our support to this important week that celebrates beauty in all its guises. At the heart of No7 Beauty Company is our belief that beauty is for everyone and during the course of the week, we are looking forward to inviting people to experience the amazing science and care that goes into each of our brands from No7 to Liz Earle to Sleek MakeUP.”

The 5-day showcase will define the trends re-shaping beauty today and will deliver a playground of beauty firmly focused on the future, Beauty Reimagined. A full list of events will be published on DIARY directory and at britishbeautycouncil.com soon.