British men's lifestyle brand Hand and Jones has launched. Founded by Graham Hand, who has 30 years’ experience within the fashion industry, Hand and Jones' collections are inspired by his dual locations of London and Rye in East Sussex. Supplying discerning men with premium basics in a colour palette inspired by the remote and evocative marshlands and seascapes that surround Rye, Hand and Jones launch with men’s knitwear, accessories and T-shirts, with underwear following in the new year.

The brand is available from handjones.com, with prices starting at £50. 

The brand has also appointed Marcus Jaye as Freelance Press Officer, handling its media relations. Marcus is the founder of blog The Chic Geek, and also contributing editor at TheIndustry.Fashion.