Catalyst has announced that it has been appointed to handle the press and PR for the launch of Byre British Bodycare. The luxury range of body washes contains whey sourced from British cows and is enriched with aloe vera, sustainable poppy seed oil, vitamins, and natural extracts. The new range is available in three different options:

Blue Full Cream: A rich and thick creamy body wash. 
Green Semi-Skimmed: A smooth and whipped creamy body wash.
Red Skimmed: A light and airy creamy body wash. 

Byre British Bodycare will be available from 19 October at Sainsbury's and byre.co.uk, priced at £5.