American clothing company PVH Copr. has announced the appointment of Eva Serrano as Global Brand President at Calvin Klein. Serrano, a seasoned Inditex group veteran, will join the company in March 2023 and report to Stefan Larsson, CEO of PVH Corp. Eva joins PVH and Calvin Klein with 20 years of leadership experience with Zara and the Inditex group.

Ms. Serrano said, “I am passionate about brands, the consumer and the fashion industry, and throughout my career developed the skills and experience to win in this increasingly competitive market. The opportunity to lead the iconic Calvin Klein brand and unlock its full potential across the world is a dream come true. I look forward to working with Stefan and the PVH and Calvin Klein teams to propel the next chapter of growth for the brand.”