Date Posted: Friday 4th May 2018
City A.M., the business-focused media group, has today launched a new bimonthly City A.M. Magazine. The new City A.M. Magazine will be published six times a year, replacing all existing magazines and growing from 56 pages to over 100.
As well as a new cover, there are some notable design changes to the content including the addition of an editor's letter, feature interview and contributors page. The main content will fall into four sections: Lifestyle, Food and Drink, Travel and Property amalgamating the best of existing coverage in one title. The new magazine will also feature special issues throughout the year, focused on the elements that have traditionally resonated with City A.M. readers, from watches and jewellery to technology and region-specific travel.
Highlights from the first issue include the first of a series of Atherton interviews David Gandy over lunch in one of his City restaurants. Elsewhere, an intrepid reporter journeys to Mexico to visit the astral plane with the help of psychedelic mushrooms, and artist Jonathan Yeo writes a column about the impact of social media and plastic surgery on the art world.
City A.M. will be adopting a new distribution strategy for the magazine, focused on engaging City A.M. existing audience. While previous City A.M. titles have only been distributed alongside the newspaper on one day, City A.M. Magazine will be distributed over the course of two months. The initial print run will be 90,000 copies. Readers will be able to pick up their copy from City A.M. of hand distributors, as well as via strategic placement across a range of airlines, hotels, members clubs, gyms, boutiques, jet centres, heliports, and private medical centres.