b. the communications agency has been appointed to handle the UK PR and Communications for Australian-born cosmeceutical innovators, Skinstitut. Collaborating to increase brand awareness and strengthen the proposition understanding in the UK market, focus will be placed on product education and advocacy. b. will manage and execute a launch event in September 2023 to support and celebrate the brand's launch moment.

Skinstitut launches with a standout range of core cosmeceutical skincare that sets the standard in quality and ethics through advanced formulas and therapeutic thresholds, with accessibility and affordability at its heart.