Dermot O’Leary has created a skincare range exclusively for M&S, launching in-store and online in time for Father’s Day this June. With many years in the entertainment business, Dermot has tested a huge variety of products and wanted to apply his learnings to create a hassle-free, affordable grooming collection of his own. 24.hr has taken over a year to create and will launch with six products initially, fragrances and gifting packages will also be available pre-Christmas. The new 24.hr Grooming for Men collection by Dermot O’Leary launches on 8 June online and in M&S stores. 

Liz Matthews PR has been appointed to handle the press and publicity for the collaboration.

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Marks & Spencer in 'beauty, fragrance, grooming & health'
Liz Matthews PR in 'PR consultancies'