Donna Ida and Vestiaire Collective have announced a partnership to celebrate Belgravia in Bloom which this year will honour the new Frida Kahlo: Making Her Self Up exhibition at the V&A, sponsored by Grosvenor Britain & Ireland. Belgravia in Bloom will pay tribute to the exhibition with retailers showcasing special window installations and announcing exclusive partnerships, taking place from 19 - 26 May.

The DONNA IDA store will house a curated edit of Frida Kahlo inspired pieces carefully chosen from Vestiaire Collective’s extension fashion catalogue, including brands such as Yves Saint Laurent, Vita Kin, Dolce and Gabanna and Charlotte Olympia, available to shop in-store from Monday 21st-Friday 25 May.

The store will also host a dedicated Detox Day at the DONNA IDA store on Thursday 24 May from 8am - 8pm.