Muse Communications has been appointed to look after the media relations and communications strategy for new e-commerce platform THE HAIR CONSULT. Curated by hair experts with decades of experience, and with contributions from the biggest global names in hair, THE HAIR CONSULT offers consumers personalised advice and tutorials as well as access to the best and most innovative hair products and tools on the market. The fully immersive website enables consumers to book bespoke virtual consultations, connecting them to top hair experts for personalised assessments, recommendations for optimum hair health, and guidance on the most suitable haircare products and styles. THEHAIRCONSULT.COM will be showcasing a line-up of sought-after brands such as Aveda, Color Wow, GHD, Kerastase, Oribe, Oway and many more.