Farrah Storr, previously editor-in-chief at Cosmopolitan since 2015, has been appointed editor-in-chief at ELLE UK, overseeing its print, digital and experiential outputs.

Prior to Cosmopolitan, Farrah was the launch editor of Women’s Health, where under her leadership it became the most successful women’s magazine launch of the decade. In 2018, she was named Editor of the Year at the PPA Awards and Editor of the Year (Men’s & Women’s category) at the BSME Awards.

At ELLE, Farrah will be supported by creative director Tom Meredith, digital editor Natasha Bird and deputy editor Kenya Hunt.

Farrah said: “My aim is to deliver impactful content, initiatives and experiences, which will play a significant role in our audience’s lives. I cannot wait to join the talented team and lead the next phase of ELLE’s journey.”