TRACE Publicity has been appointed to handle the UK and Ireland PR & Influencer communications for luxury cosmetics brand, Evidens de Beauté. Evidens de Beauté combines high-tech beauty expertise from Japan with the ultimate in French Art de Vivre. Renowned for its anti-ageing expertise, the brand targets all skin types, even the most sensitive. The brand offers an unforgettable Japanese retreat in the heart of Paris in their luxury La Maison Evidens de Beauté salon, which is set out like a private home that perfectly reflects the brand’s dual culture.