Experimental Perfume Club has appointed Front Row PR to handle its press and publicity. Launching London's only open access perfume lab, perfumer Emmanuelle Moeglin invites people to deconstruct the world of perfumery. After spending six months in Dalston, the Experimental Perfume Club, originally established as a pop-up, is moving to its new permanent home in the East London creative hub of Netil House (located between London Fields and Broadway Market). The new, split-level lab is a micro-perfumery, specialises in bespoke creation for individuals and brands, offering education through workshops, one-to-one consultations, open-lab sessions and masterclasses.

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Experimental Perfume Club in 'beauty, fragrance, grooming & health'