Date Posted: Monday 13th December 2021
Facebook has launched a number of new tools for content creators to make it easier to publish new content, connect more deeply with their community and be discovered by new audiences. Facebook has launched a new design for Facebook Live on desktop and mobile to make it easier for creators to go live. The social media platform has simplified the navigation menu so you can more easily access the insights and tools you need before and during live broadcasts.
Other new Facebook Live features include:
And as part of its commitment to invest over $1 billion in creators through 2022, the platform is also launching a new bonus program for Facebook Live creators. The program will pay eligible creators based on the performance of their live broadcasts. The program will be invite-only to start and will kick off in the coming weeks.
Facebook will now allow creators to react and respond to comments quickly and directly from a notification. In addition, to introducing a more streamlined commenting experience for Live Audio Rooms. Improved comment ranking features help creators find and engage with the most relevant conversations.
To help creators express themselves in a new way, Facebook is testing a new post format, Spotlight Conversations, giving creators more ways to connect with peers and their broader communities. By having a more engaging comment-based discussion with chosen guests. These conversations will appear as posts with two separate comment sections: one for you and your guests, and one for everyone else who wants to follow along and discuss.
In addition, Facebook is testing new ways to make it easier for people to discover and explore creator content across the platform and is also testing a new way to create videos from the top of Facebook watch.
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