Date Posted: Tuesday 4th December 2018
Purple has been appointed to handle the global influencer and VIP programme and brand profiling for fashion brand, Deveaux. The label is focused on re-working the idea of the uniform and creating easy, everyday pieces that are luxurious and modern; the collection contains pieces that are both city-proof and life-proof. Deveaux New York was originally formed as a menswear collection by Matthew Breen and Andrea Tsao and in February 2018 Tommy Ton was appointed Artistic Director. Deveaux launched its first womenswear collection in Fall 2018.