Date Posted: Wednesday 21st March 2018
Varg PR has been appointed to handle press and publicity for fashion brand, Samsøe & Samsøe. Founded in 1993 by brothers Klaus and Preben Samsøe who opened a small namesake shop in Copenhagen’s Latin Quarter. Originally selling only jewellery, the label soon expanded to include premium T-shirts, primarily for men. In 2000, Peter Sextus and Per-Ulrik Andersen took charge of the brand, transforming it into an international fashion house focusing on contemporary clothes, footwear and accessories for men and women.