Global womenswear e-tailer, Forever Unique, is expanding into bricks and mortar with an exclusive store in the Trafford Centre, Manchester. The growing online store for women’s fashion boasts global partners including Al Tayer in the Middle East, Nelly.com in Sweden, Zalando in Germany and retail giants, ASOS in the UK.

Commenting on the latest move, founders of Forever Unique, Seema, star of the Real Housewives of Cheshire, and her husband Sandeep Malhotra, said: “Over the last 12 years, our main priority has been to successfully expand into new markets and raise the profile of the brand... We’ve seen a customer demand for accessible ways to shop, so we’re excited to be offering a store ahead of Christmas where customers can visually see and shop the product for a more intimate retail experience.”

The retailer's first dedicated store is located in the city which it was founded and is positioned between Selfridges and Ted Baker. The store will launch on 2 December.