Date Posted: Tuesday 20th April 2021
Danish fashion brand GANNI has collaborated with London-based designer, Priya Ahluwalia and her eponymous label, Ahluwalia. The first of two collaborations will feature ready to wear pieces that fuse Ahluwalia’s Indian-Nigerian dual heritage and London roots with GANNI’s Scandi 2.0 sense of style.
This is the first time that Ahluwalia has worked on womenswear and styles include dresses, jackets, jumpsuits, two-piece sets, shirts and more that have all been reworked from deadstock fabric and leftover styles from 2020 productions that didn’t sell during the lockdown. A key narrative of the exclusive collection is both brands’ unwavering view on designing responsibly, with circularity in mind.
The 19 piece collection launches in late April 2021 available exclusively at GANNI.com and in GANNI stores.
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