Date Posted: Wednesday 10th March 2021
L'Oréal owned beauty brand Garnier has met the criteria from the Cruelty Free International Leaping Bunny programme, the leading organisation working to end animal testing globally, and the recognised Cruelty Free Gold Standard. Leaping Bunny requires brands to forensically investigate their entire supply chain, including all raw material and individual ingredients, for any cases of animal testing. Approval must be given to all a brand’s finished products, individual products or items cannot be approved in isolation. For Garnier this was a case of securing a declaration from more than 500 suppliers, who source more than 3,000 different ingredients, from across the world.
Adrien Koskas, Garnier Global Brand President said: “Garnier has been committed to a world against animal testing since 1989. To be officially approved by Cruelty Free International under the Leaping Bunny programme is a real milestone and was always an important part of our Green Beauty mission. Today Garnier takes another Green step towards becoming a fully committed, truly sustainable, transparent brand that delivers Green Beauty for all of us."
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