Date Posted: Monday 15th March 2021
Graduate Fashion Foundation has launched its debut innovative digital platform, featuring graduate portfolio profiles, fashion university pages and bespoke live streaming of the annual GFW event. The new portal caters for two distinct functions in the fashion world, attracting a global audience and capitalising on the growing interest for Graduate Fashion Week, whilst utilising technology to match highlight talented graduates to potential future careers in the fashion industry.
During Graduate Fashion Week, taking place 12-18 June 2021 at Coal Drops Yard, London, the platform will be the home to all live stream event content, featuring 11 runway shows including the globally renowned GFW International Fashion Show, plus exclusive GFWLIVE! industry panel talks, creative university fashion films, refreshing designer diaries and archive footage from the past 30 years of GFW. Users can also register to view and interact with live streams and live chats from all across all venues, all housed within the portal itself.
This dual functionality means the portal will have two separate designs incorporating the GFW look and feel. Firstly, during the build-up to and during Graduate Fashion Week, the site will showcase everything that the event has to offer as well as highlighting the schedule, speakers and universities. Registered users will be able to view all exclusive live-streamed content during the event, mixed with brand partners messaging and industry conversation.
Then from May, industry and media guests can scout talent from over 1500 curated graduate portfolio profiles when the Graduate Portfolio Profile hub is activated. The search filters range from sustainability and designing-for-disabilities to fashion business, marketing and promotion.
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