Date Posted: Monday 23rd May 2022
Canoe Inc. has been appointed to manage the PR for GROUNDTRUTH, a brand founded on the need for versatile and reliable technical bags and accessories created with people, our planet and performance at the very core. Designed for contemporary travel and tailored to transition seamlessly from city life to nature’s most extreme climates, GROUNDTRUTH is on a mission to change the course of the fashion and manufacturing industries from within, while establishing themselves as a lifestyle brand of our time.