Gucci Beauty has named director and actor Anjelica Huston, singer-songwriter Florence Welch, actor and model Jodie Turner-Smith, and designer Susie Cave as the new faces of Gucci Bloom. The four talents will make their Bloom debut together in an upcoming campaign shot at La Scarzuola. 

Blended by Master Perfumer Alberto Morillas, Gucci Bloom Eau de Parfum was the first fragrance developed wholly under Alessandro Michele’s vision. Inspired by the idea of absolute authenticity, the fragrance is characterized by a trio of Jasmine Bud extract, Tuberose, and Rangoon Creeper.

Photo credit: Courtesy of Gucci