Date Posted: Tuesday 3rd May 2022
Sportswear brand Gym King has unveiled ex-professional footballer Ashley Cain, Muay Thai enthusiast Kaz Crossley, personal trainer Michael Griffiths and fitness YouTuber Olivia Jarvis as the new faces of its new Flex and Formation collections. The ranges are a part of the brand's newly launched ‘Nothing Beats Belief’ campaign, a brand concept story focusing on athletic apparel that helps people be at their best when working out, whatever the activity. Collections are available at thegymking.com.