Date Posted: Monday 8th March 2021
Ketchum has announced that it has been appointed to handle the PR for new natural haircare brand naturally by Kew. The brand fuses high-performance haircare science with the power of botanicals, created in partnership with the Royal Botanic Gardens, Kew. The introductory range from naturally by Kew is packed with seven products, each using Organic Green Tea or Safflower oil as the main active ingredients. Each product has been formulated, with the active ingredients significantly outweighing any supporting ingredients.