Fashion retailer H&M is integrating second-hand garments in its domestic market. The Swedish retailer's Sustainability Manager Felicia Reuterswärd, revealed the launch on LinkedIn, saying: "Decade of action here we go- H&M Sweden has taken the first step in an integrated experience for second-hand garments on hm.com, one of the biggest platforms for fashion! Let’s make second hand fashion the new normal!" 

The new second-hand range named pre-loved will launch in Sweden first and then Germany with the potential to be rolled out across e-commerce websites in other countries. 

Read more about H&M's pre-loved collection here.