In the Style has collaborated with Dani Dyer on a maternity collection. The collection features loungewear, knitwear, and 'dressier pieces for day events/baby showers'. 

In The Style announced the collaboration on Instagram saying: "During lockdown we asked you all of you what you wanted to see from ITS, and SO many of you said that you wanted a maternity collection so over the last few months we’ve been working with Dani, designers and maternity fit specialists to create the perfect maternity range!" 

The collection consists of over 35 pieces, comes in sizes 4 to 24 and will launch on 1 November.